Upcoming Events
On Site Registration Available at the same price-
7:30 AM registration and contintental breakfast
Tower Club, 8000 Towers Crescent Dr, #1700
Vienna VA 22182
December 7, 2009
Tower Club, Vienna, Virginia
7:30 AM- 2:30 PM (continental breakfast, lunch & cake* included)
Social Networking for B2G:
Who's Doing What, Why and How Can It Create a Fuller Pipeline for your Company in 2010
****
Your New Year’s Resolution:
Map Out a Web 2.0 & Social Media Strategy that works for you!
Social media is rocking the B2G universe, yet many still don't "get it'. Well, get it here with some of the best and the brightest using these new tools in the B2G market!
This is NOT a generic seminar - this is BY, FOR, and ABOUT people in the B2G world who are successfully using web 2.0 and social media!
WHO should attend?
- CEOs of who need to understand the B2G value of web 2.0 tools
- VP Sales who need to drive more qualified leads
- VP Marketing who need to make social media pay bigger ROI dividends
- VP Business Development who need to development more relationships
- Anyone with a vested interest in expanding their online influence
- You!
What you will learn from our expert panels
- How to determine which social media fit your needs
- How to develop a corporate policy for using social media
- What the best blogging platforms are and how to start blogging
- How to use blogs, Twitter & social networks to develop a ‘thought leadership” position
- How to build stronger client and partner relationships
- How to identify new prospects lead generation
- To use social media for more effective and more targeted marketing
- To conduct online research for free
- Which social media tools can work for you
- How to measure your web 2.0 success
- and more!
What You Will leave With:
Expert Panel Topics
- How contractors are using web 2.0 tools to grow their companies
- Using Twitter for B2G
- Leveraging LinkedIn to build and maintain a powerful network
- Blogging for Profit & Position
- Amtower’s LinkedIn Jumpstart toolkit - Learn from the B2G expert with one of the top 7 profiles on LinkedIn**
MORE useful information in 7 hours than you will get anywhere else!
Only $195
Limited Seating - Register now!
Agenda
7:30 - 8:00 AM - registration & continental breakfast
8:00 - 8:30 Opening and The Power of the LinkedIn Profile (Amtower)
8:30 9:30 LinkedIn panel (Moderated by Kim Nelson, panelists Jim Duddy, Mark Amtower, Joe Zucarro)
9:30 9:45 Connecting on LinkedIn (Amtower)
9:45 -10:00 break
10:00 11:15 Blogging panel (moderator: Debbie Weil, panelists Chris Dorobek, Mark Drapeau)
11:15 11:30 Selecting groups on LinkedIn (Amtower)
11:30- 12:30 lunch
12:30 1:30 Twitter panel Moderated by Joe Zucarro. Mark Drapeau, Debbie Weil, Kim Nelson)
1:30 2:00 Thought leadership via Social networking: Amtower et al
2:00 - 2:30 Cake for Amtower & Company’s 25th birthday
PLUS- a few attendee bonuses!
- Signed copy of The Corporate Blogging Book (Debbie Weil)
- 3 CD set- The Ultimate Jumpstart Program for Social Networking Maximizing LinkedIn
- Signed copy of Why Epiphanies Never Occur to Couch Potatoes (Mark Amtower)
- The Ultimate Jumpstart Program for (Traditional) Networking A Conversation with Ardell Fleeson (CD program)
- Workbook with over 100 social media tips and tricks, Amtower’s LinkedIn Jumpstart Powerpoint
- Three month membership in www.GovernmentMarketMaster.com
Our Expert Speakers and Advisors include:
Debbie Weil (Author / Speaker / Social Media Consultant; one of the most followed Twitterers in DC- http://twitter.com/debbieweil/)
Dr Mark Drapeau, Gov 2.0 guru and advisor at the +national Defense university (http://www.markdrapeau.com/about/)
Chris Dorobek, WFED afternoon drive time host, blogger & twitter-ati. (http://federalnewsradio.com/?nid=149)
Jim Duddy, Regional Director of LinkedIn
Kim Nelson, Microsoft’s web 2.0 expert
Evan Weisel, partner at Welz & Weisel Communications (www.w2comm.com)
Joseph Zuccaro, B2B Marketing Consultant, C-Level Advisor and Blogger (http://www.marketing-consigliere.com)
Mark Amtower, LinkedIn guru and B2G consultant. & **winner of Best LinkedIn Profiles in the World (1 of 7 winners) (www.GovernmentMarketMaster.com)
Our presenters are among the best in the B2G market.
MORE useful information than you will get anywhere else!
Event sponsors include:
Limited seating available - Register today: $195
Debbie Weil is the author of the original and definitive book on corporate blogging, THE CORPORATE BLOGGING BOOK (Portfolio 2006). She is a DC-based corporate social media consultant and speaker who has advised clients such as GlaxoSmithKline and the American College of Radiology on how to embrace and execute social media marketing. She has been blogging since 2003 at debbieweil.com/blog and was named by Washingtonian Magazine as a DC Top 100 Tech Titan. She is a Top Twitterer in DC @debbieweil with over 6,000 Followers. She has been quoted in The Wall Street Journal, The New York Times, Fortune, Business Week, CNN.com, The Guardian and numerous other publications. She is working on a new book that is a narrative story of Government 2.0. For more info and to contact Debbie, go to http://www.debbieweil.com/about/
Dr. Mark Drapeau is a biological scientist, government and private-sector consultant, and prolific writer on science, technology, innovation, government, and society. He is currently an adjunct faculty member in the School of Media and Public Affairs at The George Washington University in Washington, D.C., and until recently he held the position of Associate Research Fellow at the Center for Technology and National Security Policy at the National Defense University in Washington, D.C., where he is still engaged part-time in a number of activities. For more info or to contact Mark, go to http://www.markdrapeau.com/about/
Kimberly Nelson joined Microsoft Corporation in January, 2006 and now serves as Executive Director of eGovernment the Public Sector Government Solutions organization. In this capacity she leads a team working with government CIOs and other leaders to establish long-term strategies for more efficient and cost-effective online services. Her role also includes extensive collaboration with Microsoft's vast partner ecosystem, working to drive solutions that will ensure the predictable delivery of improved online services while helping to reduce the cost, risk and deployment time associated with sophisticated systems
Chris Dorobek is the co-host of the afternoon drive time show The Federal Debrief, heard from 3-7 PM on Federal News Radio. Chris also writes the blog The Dorobek Insider. Prior to joining WFED, Chris was the Editor-in-Chief of Federal Computer Week. Active on Twitter and Chris is one of the most recognized web 2.0 personalities.
Joseph Zuccaro is a seasoned online marketing & sales veteran, proven strategic planner and tactical performer with a consistent track record of solid results. Extensive startup and technology company leadership experience. He is also founder of the B2B and B2G Twitter of the Year Award.
Evan Weisel is a partner at Welz & Weisel Communications. Evan is a well-respected B2G and IT public relations professional, earning industry kudos for his innovative programs.
Author, speaker, consultant Mark Amtower is founding partner of Amtower & Company and has been advising companies on all facets of B2G marketing since 1985. He was recognized in 2008 by BtoB magazine as one of the top 100 Business Marketers in the US. In November 2009, the first “Best LinkedIn prifles in the world” contest recognized Amtower as one of seven people owning “Best Profiles” on LinkedIn.
Limited seating available - Register today: $195
* the cake is for the 25th anniversary celebration of Amtower & Company & will follow the event.
Please call Mary Ellen Amtower at 301-854-9493 for more information.
|